The Business Architecture Summit

Program Agenda | 2018

Business Architecture: A New Perspective

Thursday, December 6, 2018

Driving Business Transformation
Build Your Skills

Space is Limited in Track

Applied Business Architecture
Advancing The Practice


Registration  and Networking


Welcome and Introductions
Morning Keynote:

Christopher Kopka, Thrivent Financial


Digital Transformation and Customer Experience – A Case Study |

Andrea Pohlman
Strategy Mapping |

Chris Armstrong
Realization of Strategic Intent through Business Architecture |

David Stevens, Jason Towley & Troy Nelson
Building and Maturing an Enterprise Architecture Practice |

Grant Ecker


Architecting the Business: A Master Design |

Quoc-Bao Do
Initiative Mapping |

Chris Armstrong
Creating Exceptional Experiences with Business Architecture and UX Design |

Dean Heltemes
The TCBAF Strategy to Execution Toolkit |

TCBAF SIG/Jeff Dreher


Lunch and Networking


Planning a Value-Oriented Business Transformation |

Terry Roach
Business Architecture’s Role in Design Thinking |

Patrick Salaski
A4G (Architecting for Good) in MN |

Jeff Dols, Whynde Kuehn, and Linda Finley
Tying It Up: The Extra Lift from Meta Models |

Mary Sue Moore


Beyond Business Architecture: Building Business Architecture Matters, Using It Matters More |

Alex Randell
Continued: Business Architecture’s Role in Design Thinking |

Patrick Salaski
Business Architecture as a Foundation for IT Services |

Robert Roffey
Dynamic Strategy, Dynamic Structure: A Systematic Approach to Business Architecture |

David Quimby


Closing Keynote
Beyond the Models: Using Business Architecture to Lead |

Whynde Kuehn, Strategy2Execution


Closing Remarks


Hosted Holiday Reception

Summit Track Descriptions

  • Driving Business Transformation – The latest approaches to business and digital transformation to drive your business success.
  • Build Your Skills – A couple of our community partners will provide skill-building through embedded training sessions at the Summit. Each session will be led by certified business architecture trainers, with CEUs available for Guild Certified Business Architects (CBA)(R)’s.
  • Applied Business Architecture – This track will focus on the stories and examples of the practical business architecture techniques, collaboration, and application – including extensions in to customer experience, human-centered design, technical architecture, and more.
  • Advancing The Practice – If you are just beginning your business architecture journey or facing growth or adoption challenges with an existing practice, these sessions will provide guidance on building the discipline, practice, governance, and success with your efforts.