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The Business Architecture Primer Class is Sold Out — Join us at the Summit!

December 4, 2019 @ 12:00 pm - 4:30 pm CST


The class on December 4th is sold out —

Please join us for our Summit on December 5th — tickets still available! 

The Business Architecture Primer offers attendees a rapid, end-to-end journey through all aspects of business architecture, related value proposition, its use in strategy execution, interdisciplinary alignment, business and IT architecture alignment, governance coverage and usage scenarios.

The Primer is a “just enough” overview for individuals who are new to the discipline and require a formal understanding of the universally deployed, “business architecture framework”. The Primer also serves as a balanced refresher for experienced practitioners. The goal of the primer is to introduce the topic and launch individuals on to the next stage of their journey into the world of business architecture.

This is an excellent opportunity, for Minnesota and surrounding practitioners, to get to spend time learning and talking about the business architecture discipline and standards with a noted Business Architecture Guild® thought leader at a TCBAF Community member price and without incurring travel expenses. Join us for the class and attend the Business Architecture Summit the next day!

Class size is limited, so reserve your seat now!  Attendees holding Certified Business Architect® (CBA®) certification status will receive continuing education unit (CEU) credits as the primer content is accredited by the Business Architecture Guild®.

Business Architecture Class presented by William Ulrich

William Ulrich is President of TSG, Inc., President of the Business Architecture Guild®, Partner at Business Architecture Associates, and a Cutter Fellow. As a thought leader in business and IT transformation, Mr. Ulrich has worked with large corporations and government agencies across the globe and continues to serve as senior advisor to organizations across multiple industries. He is an active contributor to the international standards community, runs industry workshops, and has trained thousands of industry professionals in business architecture and business-driven, IT transformation. He is coauthor of “Business Architecture: The Art and Practice of Business Transformation” and “Information Systems Transformation: Architecture-Driven Modernization Case Studies”, contributing author to “The Business Architecture Quick Guide”, and originating contributor of “A Guide to the Business Architecture Body of Knowledge®”. As a Business Architecture Guild® cofounder, Mr. Ulrich contributed significantly to the formation of the Guild’s business architecture framework and played a major role in defining the now de facto approach to business architecture used worldwide. Prior to founding TSG in 1990, Mr. Ulrich served in management positions at KPMG’s Advance Technology group, where he pioneered and applied formal IT transformation approaches. 


December 4, 2019
12:00 pm - 4:30 pm CST


Linda Finley


9320 Excelsior Boulevard (Cargill)
9320 Excelsior Boulevard
Hopkins, MN 55343 United States
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